
More fun than a bike or car.
Safer than a motorcycle.
(It carries cargo too)
A fun and enticing alternative for students living close to campus.

"The Future of Art Center Transportation"
FACT Project
Art Center College of Design
2000 Students
400 parking spaces...
Desired Outcome:
Develop an enticing solution to Art Center's parking challenges.
Scope of Project
This project was built surrounding the needs for students to have a fun and functional alternative to driving a car to campus each day. Students don't want to continually adapt their schedule to a carpooling or shuttle bus system. They seek independence and a sense of control over their time, however parking a personal car becomes a hassle as spaces are very limited. Carrying school supplies can also become a challenge for bicycles and motorcycles. Because of new technologies surrounding compact electric batteries and efficient powerful drive motors, new opportunities have opened for vehicle packaging in personal mobility.
The Electrike gives students a fun, safe alternative to arrive to school each day. They can carry and protect their cargo in ways not possible with traditional motorcycles, scooters and bicycles, and with an innovative folding capability they can avoid parking problems faced by traditional automobiles. An electric drivetrain also eliminates fuel costs and unpredictable maintenance costs associated with traditional automobiles. In addition, the patented Lean-to-steer technology creates stability that ensures greater safety than any other two or three-wheeled alternative.
There are two stages of development for this concept as it evolved from a standing operational position to a seated postion.

Team Reasearch Activities
Focus Groups
In-Field Observation
SWOT
POEMS
STEEP
KJ Method
System Development












Key Statements
"I can't depend on the shuttle"
"I tried riding a bike once, but being sweaty all morning wasn't worth it"
"My car is like a mobile locker"
"I would never carpool because I can't be responsible for other people's schedules if I have to leave"
"I wish I got outside more often"
Observations
-Students are not willing to carpool or ride the shuttle due to scheduling dependency
-Freedom and sense of control most important factor
-Riding shuttle brings last-mile walking challenges
-Students carry a lot of supplies
-Large foreign population having their first car experience
Currently a car is the only option for students.
This opens an opportunity for a new vehicle solution.
Opportunity: Proximity and beautiful Pasadena weather

Majority of students live within
three miles of either campus
Key Indicators
-Not take up space when parked
-Enticing and intuitive to use
-Carry protected cargo
-Range > 15 mi
-Focus on FUN
Beginning Sketches and Development





First Concept Proposal








Surf to class


Multi-Modal applications


Enclosed Cargo
Take it anywhere
Video of student use-case scenario paired with Art Center Multimodal App:

Art Center Multimodal Transit App
"I definitely want to try it"
Feedback:
"I think it would be too heavy to lift onto the bus"
"This would be perfect. I could fit it on the elevator and keep it in my apartment"
"I feel like I'd fall over"
Key Observations
One large front wheel
Two small rear wheels
Toy-like perception
Standing operation
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Majority Expected Price: $500
(toy-like price)
Cost of drive system alone > $700




Determined not viable to build the vehicle 'as is' to meet the expected price.
Adjusted Direction
New Factors:
-Change the seating position
-Put two wheels in front
-Expand the cargo capacity
-'More vehicle less toy'















OPEN ROAD: Fun & Comfort

CITY: See over cars & Tighter Turns


Solidworks: Mock up 'Lean 2 Steer' suspension









New perceived cost: $5,000-$8,000
Now possible to build and sell for expected price.




Driving prototype development:












